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PPC Training in Chandigarh
PPC Training in Chandigarh, PPC or Pay per Click course on Chandigarh is a vital element of website marketing, plus it helps in enabling traffic easily towards a niche website. Therefore, if you need your internet site to have fast traffic, it is a wise proven fact that you choose to go for PPC. However, you are going to need to understand the basics connected with it, and also this is just one of the best causes of why you simply should get Pay Per Click training in Chandigarh. They allow individuals and businesses to buy listings on their Search Engine Results Page (SERP). For your PPC training in Chandigarh, you must consider taking our demo class.
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| Course | Pay-per-click advertising (PPC), PPC Training in Chandigarh. |
| Duration | Minimum 2 Months |
| PPC Course Syllabus | Website Analysis, Campaign Structuring, Keyword Research & Quality Score, Keyword Match Type, AdCopy Creation, Campaign, AdGroups, Keywords & AdCopy uploading, AdWords Editor, AdWords Account Set-up, Campaign Settings for Search & Display Network, Display Network Campaign Set-up, Ad Extensions, AdMob & Google AdWords Express, Remarketing, Analysis & Reporting, Optimization Techniques |
| Minimum Qualification | 10th, 12+, students, graduates, B Tech, MCA, MSc(IT), BCA, BE, any stream |
| Classes timing | 9 am to 11 am, 11 am to 1 pm, 1 pm to 3 pm, 3 pm to 5 pm and 5 pm to 7 pm |
| Project | Pay-per-click advertising (PPC) with Live Projects + Certifications + Jobs |
Learning outcomes
After completion of this workshop, participants must be able to:
- Comprehend the search engine marketing tactics processes for business (B2B and B2C) websites
- Learn search engine marketing tactics process, including niche research, Competition Analysis, Bid Management, and Quality Score. by the search engines and tracking positive results
- Understand what ‘pay-per-click’ advertising is, and how you can use it in addition to the stages expected to put up and manage campaigns.
- Types of Search Campaigns – Standard, All features, Dynamic Search & Product Listing Google Merchant Center
- Creating Our First Search Campaigns
- Doing Campaign Level Settings
- Understanding Location Targeting
- Different types of Location Targeting
- What is Bidding Strategy – CPC
Understanding different Types of Bid Strategies
- Manual
- Auto
Advanced Level Bid Strategy
- Enhanced CPC
- CPA
- Flexible Bid Strategy
- Pros & Cons of different Bid Strategy
- Understanding Ad-Extensions
- Types of Ad-Extensions
- Adding Ad Extensions to our Campaign
- Creating Ad-group
- Finding Relevant Ad-groups Options Using Tool
- Creating Ad-groups Using Tool
Understanding keywords
- Finding Relevant Keywords
- Adding Keywords in Ad-group
- Using Keyword Planner Tool
- Understanding Types of Keywords
- Broad, Phrase, Exact, Synonym & Negative Keywords
- Examples of Types of Keywords
- Pros & Cons of Different Types of keywords
Creating Ads
- Understanding Ad Metrics
- Display & Destination URL
- How to write a Compelling Ad-copy?
- Best & Worst Examples of Ads
- Create Ads
For More Details:
- Town Media Labs
- SCO 112-113, Sector 34-A, Chandigarh. 160022,
- Ph.:+91-9872648209 -7508940181
- www.townmedialabs.com
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